![](https://freight.cargo.site/t/original/i/1dd251cb5a722fde0ca0374bf0f4b44449bde15ed4fbedfb96de56adab59fc3a/bizcamp.png)
![](https://freight.cargo.site/t/original/i/1dc528f1200ad9973642b7f02971a33b7782223e16326642c587bcad615a9b43/bizcampArtboard-35x.png)
![](https://freight.cargo.site/t/original/i/925db12d53d57c56f226acd468c12742a3b2c88c98cc57d805b0ac16af41ff10/BizCamp3Artboard-12x.png)
![](https://freight.cargo.site/t/original/i/cca6e1804bda0b53b3c546f4c670d327ec199205dc4da25f8f57352c5c39f2e4/bizcampArtboard-55x.png)
![](https://freight.cargo.site/t/original/i/10483f79bfe393d4d97bcdbdb8a5d75efce2530d4b224c97ee511d06967a9bf1/BizCamp4Artboard-12x.png)
The aim of the project was to design a new logo that can be used year over year for BizCamp events. The goal was to reflect: Unity, Global, Architecture and Creativity.
BizCamp is annual conference from SketchUp.
The logo-mark is crafted from a globe concept and utilises a graphical representation of the 4 corners of earth – uniting together. This reflects the event experience from around the globe. It is created in a geometric style and builds the symbol from the 4 corners graphic elements, reflecting SketchUp empowering users through design software.